If you're a parent wondering what it takes for your kid to get “SPONO’ED,” let’s clear something up:
It’s not about how many likes they get.
It’s about how much effort they give.
We don’t just back influencers.
We back impact.
The kind that comes from early mornings, post-practice wipeouts, and a mindset that says, “I’m not done yet.”
You don’t need viral clips.
You don’t need a massive following.
You need heart, hustle, and hunger.
Here’s what we’re really looking for when we choose our team riders..
They show up. Consistently.
They work hard even when no one’s watching.
They’re coachable, kind, and hungry to grow.
They carry themselves with respect and resilience.
They represent their community with pride.
That’s it!
We know there are thousands of kids out there who are crazy talented but never get noticed because they’re not flashy, famous, or loud.
We’re here to change that.
If your kid is committed to the journey. Not just the highlight reel, they’re already ahead.
Let them know you see their work.
Film their passion.
Tag us.
And when the next callout drops… they’ll be ready.
Join the email list.
We’ll be announcing our next wave of SPONO’ED athletes soon and trust us, we’re not picking based on followers!
We’re picking based on fire.